From Sal

Sal’s first illustrated letter placemats – painted on canvas and stuck to cork mats– were created whilst awaiting the belated arrival of her first child. Returning to the UK some years later from adventures aboard, the illustrated alphabet was completed, the theme now being the great British outdoors, and memories of a childhood growing up in Scotland. Hand–drawn then screen printed, these ‘story letters’ are made for curious children looking for adventure and action; yak is yachting, spaniel is skiing and hen – who is out of reach of the hound– is happy!


While the placemats illustrations are fixed, (some letters have a choice of two illustrations), the designs for any personalised name such as MILO or ISLA can be chosen from the story boards or a bespoke illustration can be drawn especially for you: A passion for Fred Astaire and feeding birds inspired the 90th Birthday special occasion illustration below! Do call to discuss.

Telephone: 07833 521 546

Quote OCF2020 for 15% off orders over £20

Visit the From Sal website.


Selected Products

Illustrated Alphabet Placemats

Children LOVE having their own personalised place around the table. Why not send SIX placemats this Christmas to families who will need every extra inspiration to enjoy Christmas lunch under covid. Choose their initials and add a G for Granny, X for the extra person or F for friend - so anyone can use it! Each design is printed on a background reminiscent of unbleached linen.

£12 each

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Of fowl and animal friends, to complement the placemats or stand alone.  Coasters are melamine surface on board and cork backed. Size 100 x 100 x 3.2 mm. Throw one in with your Godchild’s placemat gift for fun. The designs come from some of the letter illustrations so some match some letter mats but all are interchangeable and look good as they share the same colour palette. FOXY FOX is our NEW COASTER this season!

£4.50 each

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Personalised Names

A popular present for a new baby, Christmas or birthday. Stick with our illustrated alphabet, as Emilia did– or change one letter design (here the E). Always comes with a list of captions so you can read each letter’s story. Or let us tell your own story, as Maximillian did – by choosing illustrations from our storyboards…. And even buy it for Max the dog, as did one customer on seeing this at a Battersea Christmas Fair. It now hangs above Max’s doggie bed. (Max, of course, is a black Labrador). Names come in blue or coral pink lettering, mounted (50cm x 18cm) or mounted and framed in natural oak, white, grey or black painted wood

£30 mounted, £65 mounted and framed.

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Story Letter Prints

STORY LETTER PRINTS are another way of giving an illustrated name as a gift, this time with just one big illustration, - though Milo added his doggie from our story boards, and Coco choose a completely different illustration to our Cs! Each print comes mounted 280mm x 358mm, or mounted and framed.

From £25 mounted to £50 framed.

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Illustrated Alphabet Print

ILLUSTRATED ALPHABET PRINT which can be personalised with a name and date in the wreath. A2 (42cm x 59.4cm) comes rolled in a tube - £30 A3 (29.7cm x 4 cm) comes flat - £18

£18 - £30

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Illustrated Alphabet Serving Mat

ILLUSTRATED ALPHABET SERVING MAT or large mat for small, messy people! 393 x 293 x 4.8 mm. Created at the request of a European friend, all designs are melamine surface on board and cork-backed. Heat resistant for serving and casserole dishes, wipe clean, do not soak in water.


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Special Occasion Prints

A big celebration deserves a larger print! As was done for Oliver’s Christening. And here is our special celebratory DANCING INTO 90, with 90 birds singing Happy Birthday. Can be personalised with a name/greeting and the number of birds will be altered to match the birthday – 70th, 80th, 90th. 100th!

£55 mounted, £82 framed.

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Personalised Correspondence Cards

For the short note which requires the privacy of an envelope but not the length of a letter. An illustrated letter heads the top of 8 postcard size cards to which a name can be added and an address/email/mobile no. running along the foot. The letter’s illustration can be personalised by choosing another from our storyboards or with a bespoke illustration – as did Georgia.

From £6.95 for 8 plus envelopes

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Greeting Cards and Postcards

The whole alphabet in a reusable postcard tin! £16 Or 5 of one letter in a pack to make a perfect Christmas stocking filler. £4.75 All our greeting cards and Christmas cards are £2.50

From £2.15 to £16

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